Encore: Account Based Marketing Overview – Jeff Sands of ITSMA on Marketing Made Simple TV

(We post an encore show on Sundays, as we realize not everyone made the show premiere last Thursday.)

In this encore episode of Marketing Made Simple TV, Jeff Sands of ITSMA sits down with show host Jeff Ogden to discuss what an Account Based Marketing program is and why companies need it.

Jeff Sands

Jeff Sands

In this show, you’ll learn:

  1. How an account based marketing program can drive increased profitability
  2. Why Account Based Marketing required truly deep insights into buyers
  3. How to set up an Account Based Marketing program – why everyone needs to work together.

In addition, ITSMA offers a certification program on Account Based Marketing, which we link to in the show.

Marketing Made Simple TV supports our sponsors who support us. In addition, we thank Craig Yaris of Social Ribbit who directed the show and Kevin Ogden who edits it.

Marketing Made Simple TV premieres new shows every Thursday at noon ET/9am PT. So until next week, we’ll see you next time on Marketing Made Simple TV.

Sneak peek for readers of this blog only

Our featured guest next Thursday is Patty Azzarrello, of Azzarello Group. She’s the author of Rise: 3 Practical Steps for Advancing Your  Career, Standing Out as a Leader and Liking Your Life.  She was also the keynote speaker at the recent Marketo Summit. She has great tips for aspiring and current business leaders. Don’t miss this show!

 

Revenue Performance Management Overview

Eloqua is a primary sponsor of Marketing Made Simple TV. In a show with Laura Patterson of VisionEdge Marketing, we discuss using Data to drive marketing results. Our call to action for Eloqua is Revenue Performance Management Demystified, by Aberdeen.  But also Eloqua have a very cool video overview of RPM, which I share here.

Meet this week’s featured guest – DotJenna

As we do every Monday, we introduce you to this week’s guest on Marketing Made Simple TV. Our guest this week id dotJenna.

Her show premieres on Thursday at noon ET/9am PT and will include a great content offer from show sponsor Eloqua.

Social Media Coach | Social Media Consulting

Zig Ziglar with dotJenna

Zig Ziglar with dotJenna

Jenna Ryan, better known as “dotJenna,” is a social media coach, writer, motivational speaker and web personality. She hosts her own web show, blogs and writes extensively while coaching 1000s daily in the art of social media marketing and personal empowerment. Her successful coaching practice boasts notable clients including the granddaughter of Zig Ziglar, DeDe Galindo, Hollywood movie star, Casper Van Dien, and the staff of the Lt. Governor of Alabama, Kaye Ivey.

Internet Marketing Pioneer

dotJenna is considered an influential thought leader and internet marketing pioneer (starting when the internet began). Ranked “87th Most Influential Person Online” by Fast Company Magazine, she is known for her energy, passion and captivating thoughts. She is also a talented speaker who has shared the stage with such greats as John Jantsch, Bill GlazerAli Brown, Clate Mask, Scott Martineau, Pamela Slim, Victor Hansen, Shama Kabani, Peter Shankman and Chris Smith for Inman.

dotjenna influence social media

Social Media Network

dotJenna communicates with her vast and growing network through blogs, podcasts, webinars, streaming video, YouTube, e-books, live events and private membership sites.

dotJenna hosts her own web show at dotJENNA.tv.

14 Day Starter Kit for Facebook Marketing

This week we’re highlighting the 14 Day Starter Kit for Facebook Marketing. This kit has already helped hundreds of people to understand the basics of Facebook Marketing, so that they can start getting famous among their niche, grow their business and automate their marketing process.

Click here to Get 5 Days Free Coaching!

Superstar Coaching Program

Get famous among your target market, build a following and shine like a Superstar online! Learn strategies and secret techniques for making the most of your time online on Twitter, Facebook, YouTube, LinkedIn and YouTube. Learn SEO, blogging, WordPress and much more… This cutting-edge social media training program is conducted online through private Facebook Groups, a VIP Member Center, Exclusive Videos, Podcasts, Webinars and Tutorials, as well as one-to-one assistance and motivation..

Learn more about our Superstar Coaching Program

Social Media Websites

dotJenna is also the Founder and President of Real Estate Website Design & SEO Company, The Marketing Shop.com. The Marketing Shop.com handles corporate social media training, WordPress Website Development, Social Media Marketing Optimization and a host of other services.

Learn more about our Social Media Websites

Social Media School

dotJenna conducts live Social Media Classes at our Frisco, TX location. These small classes are designed to help the client implement social media marketing techniques and strategies all at one time. Emphasis is on all social media sites, strategy and implementation. Great for your office or team! We can customize workshops to suit your needs.

Learn about our 
Tame Twitter Class

dotJenna’s Social Media Tip of the Week

dotJenna’s Social Media Tip of the Week is a syndicated web series geared for Real Estate Agents. This 3 minute weekly recorded social media tip by dotJenna is a great way to add value, information and enthusiasm to your weekly sales meetings.

Learn more about dotJenna’s Syndicated Social Media Show….