B2B from AtoZ – Digital Marketing with @BilllBlaneyB2B on Marketing Made Simple TV

May 23, 2013 By Leave a Comment

In this episode of the TV on the Web show, Marketing Made Simple TV, (best viewed in Full Screen mode) Bill Blaney, author of B2B AtoZ sits down with show host Jeff Ogden to discuss insights on B2B marketing Bill Blaneytoday. If you’re a b2b marketer, sales leader or business owner, this show’s for you. You can also follow Bill Blaney on Twitter here.

In this show, you’ll learn:

  1. Why B2B marketing is so different today, from even a few years ago.
  2. Key myths about B2B marketing. Things people thought were true, but aren’t.
  3. The critical tool – The Marketing Plan – what is it and why do you need it?

Marketing Made Simple TV, the highly syndicated TV on the Web show premieres every Thursday at noon ET/9am PT at the main show site, FearlessCompetitor.com and at many syndication sites too, reaching a global audience of about 2.5 million people.

Marketing Made Simple TV thanks sponsors like Avitage, Brandtelling.com, SocialRibbit, and Watchitoo.

Jeff Ogden, an award winning marketing expert and President of Find New Customers is host of Marketing Made Simple TV and Craig Yaris of SocialRibbit is Producer. Contact Jeff at host at marketingmadesimple.tv.

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Encore: Insights from @TheCMOClub Innovation Summit – @MargaretMolloy on Marketing Made Simple TV

May 19, 2013 By Leave a Comment

(We realize not everyone tuned into Marketing Made Simple TV during the premiere on Thursday. So we bring the show back on Sundays just for you.)

In this encore episode of Marketing Made Simple TV, Margaret Molloy, Chief Marketing Officer of Velocidi sits down with host Jeff Ogden and shares key take-aways from The CMO Club Innovation Summit in NYC. Learn what’s on the minds of leading CMOs today.

Margaret Molloy

Margaret Molloytoday in this very informative show.

Specifically, you’ll learn:
1) Why CMOs today need to “walk in the customers shoes.”
2) How to differentiate your company through the brand experience
3) Business to Business or Business to Consumer? Who cares anymore?

Marketing Made Simple TV “TV on the Web” is a weekly show premiering every Thursday at noon ET/9am PT. You will find the show at the show site Marketing Made Simple TV (http://www.marketingmadesimple.tv) and many syndication sites too.

Marketing Made Simple TV is a production of the sales lead generation company Find New Customers and it is hosted by show creator Jeff Ogden. Director of the show is Craig Yaris of Social Ribbit.

About Margaret Molloy

Margaret Molloy is Chief Marketing Officer of the digital marketing company Velocidi. She’s also a graduate of Harvard Business School and a champion of women in business. You can follow her on Twitter at @margaretmolloy. She’s also a fan and great supporter of the show.

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Encore: Rise: 3 Practical Steps for Advancing Your Career, Standing Out As a Leader & Liking Your Life – Patty Azzarello on Marketing Made Simple TV

May 12, 2013 By Leave a Comment

(We realize that not everyone was able to catch this show when it premiered on Thursday. So we publish and encore show on Sunday, so you have another chance to catch Patty’s show.)

In this episode of Marketing Made Simple TV (click the button on lower right to enlarge your view), executive and CEO coach @PattyAzzarello sits down with host Jeff Ogden and discusses secrets revealed in her new book, Rise: 3 Practical Steps for Advancing Your Career, Standing Out As a Leader AND Liking Your Life.

Please note that Patty was also the keynote speaker at the Marketo Marketing Summit.

Patty Azzarello

Patty Azzarello

You will learn in this show:

  1. Why working harder is a mistake.
  2. The critical need to develop good mentors
  3. Why the job description is a snapshot in time and not your real guide

Patty is an executive with over 25 years of leadership experience. She’s also the founder of AzzarelloGroup, which works with CEOs and leadership teams to help them improve.

Marketing Made Simple TV is a production of the sales lead generation company Find New Customers and is hosted by Jeff Ogden. It is directed by Craig Yaris of Social Ribbit and edited by Kevin Ogden. The show is supported by the show sponsors and syndication sites.

Preview of next week’s show

Readers of this blog get a special preview of next week’s show. We will be joined by the CMO of the digital marketing firm, Velocodi, Margaret Molloy. Having recently attended the CMO Club Innovation Summit in New York City, Margaret will share lessons and insights from these top CMOs. This is a show you WON’T want to miss! As always, it premieres at noon ET on Thursday, right here and all over the web.

 

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