In this episode of Marketing Made Simple TV (click the button on lower right to enlarge your view), executive and CEO coach @PattyAzzarello sits down with host Jeff Ogden and discusses secrets revealed in her new book, Rise: 3 Practical Steps for Advancing Your Career, Standing Out As a Leader AND Liking Your Life.
Please note that Patty was also the keynote speaker at the Marketo Marketing Summit.
You will learn in this show:
- Why working harder is a mistake.
- The critical need to develop good mentors
- Why the job description is a snapshot in time and not your real guide
Patty is an executive with over 25 years of leadership experience. She’s also the founder of AzzarelloGroup, which works with CEOs and leadership teams to help them improve.
Marketing Made Simple TV is a production of the sales lead generation company Find New Customers and is hosted by Jeff Ogden. It is directed by Craig Yaris of Social Ribbit and edited by Kevin Ogden. The show is supported by the show sponsors and syndication sites.
Preview of next week’s show
Readers of this blog get a special preview of next week’s show. We will be joined by the CMO of the digital marketing firm, Velocodi, Margaret Molloy. Having recently attended the CMO Club Innovation Summit in New York City, Margaret will share lessons and insights from these top CMOs. This is a show you WON’T want to miss! As always, it premieres at noon ET on Thursday, right here and all over the web.